Thursday, December 26, 2019

10 Chemicals You Can Use to Turn Fire Green

Green is possibly the coolest color to turn flames. Its not a color you get from the fuel, so you have to add a chemical to get the effect. The color comes from the ion emission spectra, so you can use any of the chemicals that produce green in the analytical method known as the flame test. The most readily available compounds  are: boric acid (boron compounds), sold as a disinfectant and roach killerborax (boron compounds), sold as a laundry booster and home cleanercopper sulfate (copper(II) compounds), sold as a root killer and algicide However, other chemicals will make green flames: thallium compoundsantimony compoundsbarium compoundsmanganese (II) compoundsmolybdenum compoundsammonium compoundsphosphates moistened with sulfuric acid How to Get Green Fire If you add any of these chemicals to a fire, youll get green flames. The trouble is, there might be other chemicals in your fuel that can overpower the green, making it impossible to see. You can add copper compounds to wood fire and get a range of colors, including green. Most of the other colorants wont work with a campfire or fireplace fire because sodium in the fuel emits a bright yellow light that overpowers the green color. The best way to get green fire is to heat the chemicals in a blue gas flame or to add them to an alcohol-based fuel. In addition to gel fuels, you can use methanol, ethanol, and isopropanol. Safety Information None of these chemicals is edible and a few are toxic, so dont roast marshmallows, hot dogs, or other food over a green fire. Having said that, the boron and copper compounds are relatively safe in that they arent consumed by the fire, so they dont really add to the toxicity of any smoke, plus they are household chemicals that  can be washed down the drain. If you are using colorants on a camping trip or outdoors, be aware of the effects of the chemicals on the environment. High levels of boron compounds can be toxic to some plants. High levels of copper compounds can be harmful to invertebrates. These are properties that help make these chemicals useful in the home, but not so great for wild habitats. Use care with methanol (wood alcohol) and isopropanol (rubbing alcohol), since these fuels are absorbed through the skin and are toxic. Any alcohol on skin increases its permeability, so its best to avoid touching any solution of metal salts, even if the solvent is ethanol.

Wednesday, December 18, 2019

Gambling Dangerous to Society - 847 Words

In a study performed by Kerby Anderson of Probe Ministries, a Christian organization that investigates hot topics in America today, he states that there are twelve million compulsive gamblers in the United States. Out of this twelve million, 96% began gambling before the age of 14. He also reported that the average compulsive gambler has debts exceeding $80,000. This means that for this class, if we all grow up to be compulsive gamblers, all but one of us will have started gambling by now, and we will all one day be in extreme debt. Today I will be informing you all how dangerous gambling can be. I will be talking about what good comes from gambling, the negative effects of gambling, and why gambling is a problem. In everything in life†¦show more content†¦Another way is to strictly limit the amount of money one can use by gambling and limit the amount of times a person can gamble each month. This is a good solution because people can gamble, but they can use their right in a safe way. You now know how dangerous gambling can be to society and what comes along with gambling. We have discussed what good comes from gambling, the negative effects of gambling, and why we should keep gambling out of society. I want to leave you with a story about a guy named John. He and his wife found out that their son was in trouble as a result of gambling. They bailed him out of jail for the price of $3,400. That was seven years ago. Since then, John has bailed him out of jail many times. His son has lost three jobs and his wife divorced him. His two small daughters often cry because he would rather spend time at the casino than spend time with them. Works Cited • Gambling: A Challenge for Youth 1992, Shirley J. Anderson, Roselyn A. Biermaier and Sandra K. Syverson • Gambling 2002, Kerby Anderson, Probe Ministries • Is Pathological Gambling Really a Problem? 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Gambling is consideredRead MoreCompetitive Sport And Its Effect On Sports724 Words   |  3 Pagesthrough an activity which all enjoy. Looking at sport today we wonder how it got to this point of failure. Competitive sport in the 21st century is riddled with cheating, corruption and exploiting the lapses in the system. Money laundering, illegal gambling, pseudo identities, the list goes on and on. I addition to all these filthy traits, sport has been sufficiently supplying serious lifelong suffering injuries to people ranging from early childhood to old age. Sport has become a blemish that is deeplyRead More The Dangers of Online Gambling Essay1376 Words   |  6 Pagesbe a matter of life and death for them. It seemed bad enough to have gambling on the streets or in casinos, but ever since the internet was invented, gambling has just been getting worse and worse. 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Tuesday, December 10, 2019

Leadership For Global Virtual Teams

Question: Describe about the article for Leadership For Global Virtual Teams? Answer: Summary of the Article: Team commitment should be established through the process of team building. Generally, a project manager needs to share their views within the workplace. Therefore, such working conditions should be taken as either stated or implied assumptions for building an effective team. However, the modern practitioners have made some differences in case of following the traditional bureaucratic work environments (Pienaar, Wu Adams, 2016). Nevertheless, the project managers have still emphasized on close interaction with each member in a virtual project environment. With the technological progression, specifically in the area of communications, members of the virtual project team rarely share a common workplace (Weimann et al. 2013). Those virtual members can easily work under the complex organisational structure and deal with dynamic market conditions with the help of communication enhancement system. Nowadays job securities are very low since majority of the organisations are more engaged in downsizing, outsourcing and employee empowerment process. Moreover, the modern project managers are facing difficulties in formulation of productive project team within a virtual project. The virtual project teams are facing difficulties while establishing a long lasting relationship with all members. The entire process is electronic communication-driven because electronic systems helps to make effective communication across the project teams (Pienaar, Wu Adams, 2016). In addition, shared team problems cannot be resolved due to lack of informal opportunities for discussion at lunches or during tea breaks, which are a common scenario when teams get involved and resolve it with the proper implication. Normally, clear structural instructions from a project manager make things difficult for the team members because members of the project team conceptualised things differently due to geographical differences at times. Furthermore, the geographically distant team member tends to have knowledge, which has increased a scope for miscommunication among team members. Presently the extensive uses of electronic devises by managers of virtual projects are increasing in order to overcome the lack of informal and formal communication issues among the team members. The four widespread electronic devises are the use of internet, pager, videoconferencing and teleconferencing at the workplace. The idea of this amazing application of electronic communicational devises is to enhance the constancy of the virtual project (Wise, 2016). The detailed project plan is being discussed with all the team members. Discussion: The lack of informal opportunity for discussion is unique problem of virtual projects. The miscommunication problem related to geographical position of the team members with the project managers is the most common problem in any project. There are four new electronic devises that have contributed the most to mitigate the communication problems in the virtual projects among the team members (Morley, Cormican Folan, 2015). These communication technologies are the internet, pager, teleconferencing and videoconferencing. The internet creates an upgrade working environment where team members give faster responses and handle the complex working environment in an easy manner. . The extensive applications of email, videoconference are now the integral part of an organisation. . The pager is another valuable resource, which are used frequently on multiple projects as communication medium. On the other hand, teleconferencing and videoconferencing have successfully mitigated the lack of virtual communication means (Gilson et al. 2015). The wide usage of the internet has been applied to regular project teams by which the virtual problems can be solved to certain extent. In the given article, the communication issue has been highlighted which are generating several problems for vital projects. It may be fatal because such inequalities of knowledge results in the communication gap among team members. Virtual team members tend to build up relationship with those who are situated with the same area rather than with those who are settled at distant locations. For this, the project related information has never been shared among all the team members. Matrix organisations are become more common as organisations grow larger, handle more complex working environment and enter into the global markets (Carter et al. 2015). However, the virtual collaboration in a matrix organisation is difficult because it offers the diverse sharing information, which must flow across boundaries, greater flexibility and responsiveness. Here the vital project managers are involved in a single project at a time but goals may be mislead with working at cross-purposes. It may often end up in interpersonal conflict. The virtual project members might be seen confused about their rapid changing roles and responsibilities at a time. Therefore, the virtual projects cannot survive in the changing matrix environment. References: Carter, D. R., Seely, P. W., Dagosta, J., DeChurch, L. A., Zaccaro, S. J. (2015). Leadership for global virtual teams: Facilitating teamwork processes. In Leading Global Teams (pp. 225-252). Springer New York. Gilson, L. L., Maynard, M. T., Young, N. C. J., Vartiainen, M., Hakonen, M. (2015). Virtual Teams Research 10 Years, 10 Themes, and 10 Opportunities. Journal of Management, 41(5), 1313-1337. Morley, S., Cormican, K., Folan, P. (2015). An Analysis of Virtual Team Characteristics: A Model for Virtual Project Managers. Journal of technology management innovation, 10(1), 188-203. Pienaar, J., Wu, P., Adams, N. (2016). Development of Virtual Teamwork Skills for Distance Students through Simulated Global Virtual Team Projects. J. Prof. Issues Eng. Educ. Pract., 142(1), 05015003. https://dx.doi.org/10.1061/(asce)ei.1943-5541.0000252 Teams. IEEE Trans. Profess. Commun., 56(4), 332-353. Weimann, P., Pollock, M., Scott, E., Brown, I. (2013). Enhancing Team Performance Through Tool Use: How Critical Technology-Related Issues Influence the Performance of Virtual Project Wise, T. P. (2016). Trust in Virtual Teams: Organization, Strategies and Assurance for Successful Projects. CRC Press.

Monday, December 2, 2019

My Trip to the Grocery store Essays - Sales, Trade, Marketing

My Trip to the Grocery store Amy LeBron Intro to Nutrition Discussion #2 9-4-17 During my weekly trip to the grocery store I took a mental note on what this topic is asking us to write about. Where the most expensive items (per serving) are in the Grocery Store. The most expensive and way over priced items that I found tend to be located among the meats, seasonings, dairy and fresh produce/out of season produce. I never even paid attention to any of this until now but they all seemed to be laid out along the side and back walls of the store. Intrigued I reached for my phone to google the whole "grocery store set up". After doing a little research, I found that stores typically place foods, such as milk eggs, cheese and meats, furthest out of reach to draw shoppers to the more convenient (and unhealthier) item such as canned goods, end cap specials, and sale items in the center of the store. The store not only looks pretty and clean but everything is placed exactly where they can get the most money out of the shoppers. Candy isles, beer, chips, canned spaghetti, soda pop, grab and go items are all right there in the middle with the easiest of access. All the healthier and non-processed items are in the back. Oh, and don't forget the super nic e retired lady handing out free samples of fresh brownies and hot cobbler on your way to the chicken breast. Another thing I learned, is that there is such a thing called the "Bulls-eye Zone". This area is where the higher priced items with the highest markup tend to be placed and that the manufacturers pay good money to have and keep these brands eye level. What difference can I make on my diet based on these observations? Well, after learning about where and why things are placed in the grocery store, it has opened my eyes to our mass majority of obesity in the nation, but that's a whole different topic. I will eat before shopping, make a shopping list and stick to it and maybe even bring a friend who hates shopping to get me out of the store quicker. Very good reading and very educational learning experience!! Have a wonderful week!

Wednesday, November 27, 2019

What Should I Go to College For

What Should I Go to College For SAT / ACT Prep Online Guides and Tips Applying to colleges is a rough enough process on its own. If you're interested in a lot of different subjects that don't necessarily mesh nicely together into one major, then figuring out what you should go to school for can seem like an impassable obstacle on the road to figuring out where to apply to. In this article, I'll take you through the same steps I, a student with multiple disparate interests, took back when I was looking at colleges to figure out what I should go to college for. I'll also go through how, as a well-rounded student, you can narrow down what kinds of schools you should apply to. The Dilemma of the Curious and Well-Rounded Student In his article on how to get into Harvard and the Ivy League, PrepScholar co-founder Allen Cheng talks about developing a "spike" to make you attractive to highly selective national universities. The idea of developing a spike makes sense for students who are both dedicated to being the best at one thing in particular and who are interested in applying to the Ivy League and similarly selective universities. If attending somewhere like Stanford or Columbia is your goal, you want to have one area that you really stand out in, rather than being well-rounded. For students who have grown up being told that being a well-rounded student is important, the fact that you probably won't get into a top national university by being good at everything can feel like the deepest betrayal. Now, I didn't know any of this information about not being well-rounded or having a "spike" when I was applying to schools. But even if I had known about this strategy, I doubt I would have opted for it, because it just didn't match who I was as a student. Rather than that picture of one ball with a spike rising out of it, I was more like a morningstar- lots of spikes going off into all different directions for all my different interests. A morningstar, or my different interests? Impossible to tell apart! If you're a well-rounded student not just because that's what you've been told you should strive for, but because you're genuinely interested in (and good at) multiple different subject areas, then figuring out where to apply for college can be tricky. It's hard to choose a school that's strong in the areas you're interested in if the most you can limit it down to is "probably not history?" I know all of this because I was once a high school student who had so many interests that choosing a school that fit those interests (and figuring out what major to select on applications) seemed unlikely, if not impossible. Despite this, I was eventually able to narrow down my list to the eight schools I ended up applying to and ultimately ended up choosing a school at which I thrived. In the next section, I'll go into more detail about my academic background and interests as a high school student and how that pulled me in different directions when it came to choosing where to apply to. The different directions of my interests, but with Ludwigsburg tourist attractions instead of academic subjects. My Academic Background and High School Interests For high school, I attended a good public school in the New York suburbs. Most of the students from my school, then and now, go on to attend 4-year colleges immediately after high school. Because I went to a high school where most students went to college and because my parents had both gone to college and expected their children to as well, I was encouraged to start thinking about where I'd want to attend college during eleventh grade. Growing up where I did also meant I was familiar with at least the names of a lot of Northeastern U.S. colleges (if only because I'd driven by them), but I did not really have a sense of what schools were strong in which areas. As a high school junior, I would likely have described myself as being extremely interested in the following college majors: creative writing, Chinese, music, neuroscience (or psychology), math, or something else I hadn't studied yet but might discover a passion for in college. For me, a perennially curious student, the question was less "what should I go to college for" than "what should I choose what colleges I apply to based on." Figuring out the answer to the question "what should I go to school for?" was particularly difficult for me since none of my interests seemed to mesh together well, at least not on a surface level. Being unsure of what you should go to college for is not an uncommon dilemma for well-rounded students. Based on my own experience, I think this is particularly true at public schools where if you qualify for an advanced class, even if it's not a subject you're particularly interested in, you take it because otherwise you'll be bored in the non-advanced version of that class. Case in point for me: going into junior year, I wasn't super into U.S. History (to put it mildly), but since we had to take it in 11th grade either way, I knew that it would be better if I took AP U.S. History than regular U.S. History. The far-off look of a man consumed by U.S. history. FDR Memorial by David/Flickr. Over the course of my junior year, I thought more about what I was specifically drawn to within each of the subjects I was interested in. This deeper analysis, which I'll go into next, is ultimately what ended up helping me narrow down what schools I applied to needed to be strong in (and what intended major I should put on my applications). How to Choose a College Major (While Still in High School) During the summer between junior and senior year, in between avoiding thinking about colleges and trying to get my summer homework done, I took some time to think about how much I'd explored each of the subjects I was interested in so far and how much it should affect my college search. Below, I've written out roughly what my thought process was for each subject. As you read through, you'll start to notice that even though I am interested in all five of the subjects, the degree to which I'm interested in each area (and want to make sure I can study each subject in college) varies quite a bit. Creative Writing How much have I already explored this? I have been writing creatively almost as long as I have been able to read, in one form or another. I spent the majority of five summers at a creative and performing arts camp working on and writing for camp publications (literary magazine, newspaper, yearbook, playwriting festival, etc); the last two summers (including the summer before senior year), I was a counselor-in-training and helped other campers with their writing. How do I want to pursue this in college? I would like to be able to take creative writing classes in college. I don't necessarily plan to major in it, but it would be good if there was a minor (or a concentration within the English major) Chinese How much have I already explored this? I started taking Chinese (Mandarin) in 7th grade, have continued through now (and plan to next year). I went to China sophomore year for two weeks with my Chinese class (which was an amazing experience). How do I want to pursue this in college? I definitely want to continue taking Chinese in college, which means any college I apply to has to have more than just introductory Chinese classes (since I'll likely place out of those). Ideally, I'll be able to major in Chinese and study abroad in China for at least some of my time in college, if I so choose. Music How much have I already explored this? Since elementary school, I have taken lessons in and performed in ensembles for voice, violin, and viola, both in and out of school. I also began composing and exploring some aspects of computer music in late middle school and have continued to do that through now (the summer before senior year). How do I want to pursue this in college? I want to learn more music theory, particularly for medieval and non-Western systems of music. I probably will play in ensembles of some kind, maybe will pick up a new instrument, so it would be good if I could do that I don't want music to be the only thing I study (so I don't want to apply to a conservatory), but the idea of attending a school that also has a conservatory where I can take classes (even if I don't major in it) is very attractive. Well hello there yourself, Oberlin Conservatory of Music. Wallyford/Flickr. Neuroscience/Psychology How much have I already explored this? I have been doing an independent research project for the past couple of years which has ultimately ended up focusing on the different ways brains of high school musicians and non-musicians interpret sound. I enjoyed the process of reading all the research on music and the brain and neural processing in general; I've also quite enjoyed the research aspect so far. How do I want to pursue this in college? Any college I apply to definitely needs to have a neuroscience major or minor (preferably major). I would like the opportunity to do original research as an undergraduate (rather than just running someone else's studies), but it's not a deal-breaker. Math How much have I already explored this? Since 7th grade, I've been in a two-years-advanced math class and have relished most of it; I will likely run out of math classes to take senior year because I already took BC Calc junior year. I became interested in chaos theory and fractals after reading Jurassic Park by Michael Crichton in elementary school. I also read Chaos by James Gleick as part of figuring out what I'd study for my independent science research project (even though I didn't ultimately end up going with it). How do I want to pursue this in college? I want to be able to take math and find what advanced mathematical areas appeal to me. I definitely don't want to go to any kind of engineering or math-centric school, just want the option to take more math. If it wasn't for how legible the handwriting is, this is definitely something I could have written about math when I was in high school. Want to build the best possible college application? We can help. PrepScholar Admissions is the world's best admissions consulting service. We combine world-class admissions counselors with our data-driven, proprietary admissions strategies. We've overseen thousands of students get into their top choice schools, from state colleges to the Ivy League. We know what kinds of students colleges want to admit. We want to get you admitted to your dream schools. Learn more about PrepScholar Admissions to maximize your chance of getting in. What Should I Go to College For? The Verdict After sitting down and going through my main interests, I no longer felt quite so hopelessly well-rounded. It was clear that while I was interested in studying lots of different kinds of things in college (probably a good sign for someone who wants to go to college), there were certain requirements that mattered more than others in figuring out what I should go to college for (and, as a consequence, what schools I should apply to). Here are the distilled criteria I ended up using in my college search: #1: The school must have creative writing classes (at least a creative writing minor or concentration). #2: The school must have advanced Chinese (Mandarin) language classes. #3: The school must have music theory classes and some way for non-music majors to take music classes and participate in ensembles. #4: The school must have a neuroscience major or minor. These four criteria were specific enough to help me figure out if schools were not a good fit for me, yet not so numerous that there were no schools that would match all four. I ultimately ended up applying to eight schools: Yale, Brown, Swarthmore, Wellesley, Vassar, Oberlin, NYU, and Brandeis. And what about when it came time to choose a college major on applications? If a school allowed you to select multiple possible majors, I did that (usually selecting English/creative writing, neuroscience, Chinese, and music, in that order). If a school only allowed you to select one potential major, I went with "undecided." Even though we have warned against choosing "undecided" as your major in other articles on the PrepScholar blog, being interested in many things is one case where choosing "undecided" makes sense, particularly if your many interests are demonstrated throughout the rest of your application. As long as it's clear that "Undecided" means "too many interests" and not "no interests," it's fine to choose it, even when applying to highly selective schools. Since I mostly ended up applying to smaller liberal arts schools, the question of which program within the school to apply to didn't come up much, but when it did, I went broad. For Oberlin, I applied to the College of Arts and Sciences, not the Conservatory of Music (after ascertaining through talking to the college that I could still do music things even if I wasn't at the conservatory). For NYU, I applied to the College of Arts and Sciences as my primary choice and the Gallatin School of Individual Studies as my secondary choice- I knew that those were the two programs at NYU that would allow me to take the greatest variety of classes. So how did this all turn out for me? I ended up attending Wellesley College (a small liberal arts school), where I managed to pursue all of the interests I'd had in mind (along with many more). Specifically, I... Got 80% of the way to an English minor (including two creative writing classes) Took five semesters of Chinese and studied abroad in Shanghai Majored in music and got to play in various ensembles, learn the viola da gamba, and write lots of music Majored in psychology and got to do two different research projects Took two Math classes: one in multivariable calculus (meh) and number theory (so much fun!!) The Number Theory class I took fanned the flames of my enthusiasm for math (see image). How Can You Figure Out What to Go to College For? At this point, you've read through my journey from a well-rounded high school student with no idea how to narrow down her interests to a college applicant with clear criteria. How can my experiences help you, a well-rounded high school student with no idea of where to apply to, narrow down your areas of interest into criteria for schools? One thing you may have noticed I mentioned a couple of times was that I was primarily looking at (private) liberal arts colleges. Good liberal arts schools like Wellesley are strong in many different fields. They may not be as renowned for research in said field as Harvard or MIT, but they will expose you to a variety of different subjects through core requirements at a high level. Liberal arts schools, in fact, are the well-rounded students of colleges (if that makes sense). A definite drawback to liberal arts schools is their size- most liberal arts colleges fall along the small-to-medium end of college size. If you're looking for a larger school, then liberal arts colleges might not be for you. Similarly, most liberal arts colleges are private, so if you want to attend a public school, then this might not be a good option for you (although keep in mind that many top-tier liberal arts schools offer no-loan or low-loan financial aid). If for whatever reason a liberal arts school doesn't sound like the right fit for you for college, don't worry- there are other options out there for well-rounded students. Larger universities may have a wider variance in quality between different majors, but they also have way more majors than most liberal arts schools. The best national universities are not just strong in one area, but also have multiple well-regarded departments. For instance, when I was applying to Yale, the East Asian Languages, English, and Music departments were all well-regarded in comparison to similar programs at other similar schools. Make it your business to find out how a university stacks up in the areas you're interested in, not just overall reputation. And if they don't have a good program in the areas you're interested in, think hard before applying. Finally, well-rounded students who want to attend large universities or schools with more than one undergraduate college should consider applying to schools that allow cross-registration between undergraduate colleges. That way, you'll have options even if you end up in a specialized program. As an example of this, a friend of mine went to UMich for undergrad, intending to be a computer engineer. While he was there, however, he was able to cross-register in the music school and take music classes as well. He ultimately ended up switching over to become a music major and pursuing a career in that field. As a well-rounded student with diverse interests, if you're looking at schools with many different undergraduate programs and don't like the idea of being bound to a narrow academic path, make sure you only look at schools that allow cross-registration across different programs. In Conclusion Being a well-rounded student applying to colleges can be stressful, not only because it makes it harder for you to get into highly selective national universities but because it's hard to answer for yourself, "what should I go to college for?" My journey from a well-rounded high school student, interested in lots of different things, to a well-rounded college student, still interested in lots of different things, involved thinking deeply about what about my potential college majors interested me. I ultimately ended up attending a liberal arts college because that seemed like the best fit for someone with such omnivorous interests. If you're more interested in applying to large universities, make sure you research before applying to find out what schools are strong in your areas of interest. You should also keep an eye out for schools that let you cross-register between specialized undergraduate programs. There may still be some weeping along the way as you figure out what schools to apply to and what major(s) you want to look at schools for, but at least the tears won't be from frustration at not knowing where to start when it comes to narrowing down your options. What's Next? Want to learn more about the process of choosing a college major? We look at it both from the perspective of students choosing what major to put on their college applications and how to choose a college major more generally. Knowing what you want to study is only one piece of the deciding-where-to-apply puzzle. Learn more about how to make a college list in this article. How many schools should you plan on applying to? We help you figure out the right number of colleges for you to apply to in this guide. Want to improve your SAT score by 160 points or your ACT score by 4 points? We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Saturday, November 23, 2019

Ancient Remains †Fossil DNA of Former Life

Ancient Remains – Fossil DNA of Former Life News that scientists had recovered actual marrow from a dinosaur fossil aroused much amazement. But the achievement is not a surprise. In fact, it doesnt even set a new record for the oldest pieces of life. Most of us think of fossils as dead things that have been petrified, turned to stone. But that doesnt have to be. The actual bodies of once-living things can escape being petrified for a very long time under the right conditions. A fossil is defined as any evidence of life from the prehistoric or geologic past that is preserved in the Earths crust. A prejudice against preservation may have kept scientists from looking for meat in the ancient bones, but now we know better, and a race is on to find ever-older tissues. Creatures in Ice Ãâ€"tzi, the 5,000-year-old ice man found in an Alpine glacier in 1991, is the best-known example of a frozen fossil. Mammoths and other extinct polar animals are also known from permafrost. These fossils are not as pretty as the food in your freezer, as they undergo a kind of slow mummification in the frozen condition. Its a geologic version of freezer burn in which ice migrates out of the tissues into the surroundings. Frozen bison bones nearly 60,000 years old were analyzed in 2002, yielding DNA fragments and bone proteins that could be compared to existing species. Mammoth hair turns out to be even better than bones for preserving DNA. But Antarctica holds the record in this field, with microbes in deep ice that are 8 million years old. Dried Remains The desert preserves dead matter by desiccation. Ancient humans have been naturally mummified this way, such as the 9,000-year-old Nevadan known as Spirit Cave Man. Older material is preserved by various desert packrats, which have the habit of making piles of plant matter cemented into rock-hard bricks by their viscous urine. When preserved in dry caves, these packrat middens can last tens of thousands of years. The beauty of packrat middens is that they can yield deep environmental data about the American West during the late Pleistocene: vegetation, climate, even the cosmic radiation of the times. Similar middens are being studied in other parts of the world. Even the remains of extinct creatures still exist in dried form. Mammoths are most famous for their permafrost carcasses, but mammoth dung is known from desiccated specimens. Amber Of course Jurassic Park put amber in the public consciousness with its plot based on the idea of retrieving dinosaur DNA from blood-sucking insects trapped in amber. But progress toward that movies scenario is slow and possibly stopped. Lots of different creatures are documented from amber, from frogs and insects to bits of plants. But the published DNA retrievals have not yet been duplicated. Perfect Fossils In a few places plant matter has been preserved in sediment for many millions of years. The Clarkia beds of northern Idaho are between 15 and 20 million years old, putting their origin in the Miocene Epoch. Tree leaves can be split from these rocks still displaying their seasonal colors, green or red. Biochemicals including lignins, flavonoids,  and aliphatic polymers can be extracted from these fossils, and DNA fragments are known from fossil liquidambar, magnolias and tulip trees (Liriodendron). The current champions in this field are the Eocene dawn-redwood forests of Axel Heiberg Island, in the Canadian Arctic. For about 50 million years the stumps, logs, and foliage of these trees have been preserved almost totally unmineralized, thanks to swift burial in conditions that kept oxygen out. Today this fossil wood lies on the ground, ready to pick up and burn. Tourists and coal miners alike threaten this scientific treasure. Dinosaur Marrow Mary Schweitzer, the North Carolina State University professor who documented soft tissues  in Tyrannosaurus rex leg bones, has been exploring biomolecules in ancient fossils for several years. The presence of those in the 68-million-year-old bones was not the oldest of her finds, but actual tissues of this age are unprecedented. The discovery challenges our notions of how fossils form. Surely more examples will be found, perhaps in existing museum specimens. Salt Microbes A startling Nature paper in 2000 reported the revival of bacterial spores from a brine pocket in a salt crystal in a Permian salt bed in New Mexico, some 250 million years old. Naturally, the claim brought criticism: the laboratory or the salt bed was contaminated, and in any case, the DNA of the microbes (the genus Virgibacillus) was too close a match to more recent species. But the discoverers have defended their technique and raised other ​​scenarios  for the DNA evidence. And in the April 2005 Geology they published evidence from the salt itself, showing that it (1) matches what we know of Permian seawater and (2) appears to date from the time of the salts formation, not a later event. For now, this bacillus holds the title of Earths oldest living fossil.

Thursday, November 21, 2019

Marketing Communications. Dramatic changes Essay

Marketing Communications. Dramatic changes - Essay Example To be able to satisfy customer's wants and needs it is necessary to consider the marketing mix of the product or service the company is providing. The marketing mix involves four marketing strategy areas, namely product, price, promotion (The marketing communication and place). In marketing, the "four PS" determine how a product is made or a service provided, how much it costs, where it is distributed and how it is presented in all company's communication. Keller (2001) contends that, the role of marketing communication in modern business practices has been identified as a key factor in survival in modern day business. Companies like Sony, Tesco, Volvo, BMW, McDonald and a host of others have increasingly used the four Ps as a competitive weapon. As part of the search for business effectiveness the entire process of marketing communication is being approached in a comprehensive and unified manner where by all activities of business communication functions in unison. This approach is called Integrated Marketing Communication. This is a relatively new concept in management. It is engineered to harness all aspects of marketing communication such as advertising, promotion of sales, public relation, and direct marketing in a highly focused manner eschewing the former tendency of these departments to function in isolation.Competitiveness in business the world over is so acute that survival is possible for only those organizations, which are ready to employ every possible means to increase profit by reducing cost in production, while remaining uncompromising in quality and aggressive in marketing. The account of the phenomenon of Integrated Marketing Communication by Aaker, Batra & Myers (1992) constitutes a fair working explanation of the phenomenon Having said this so far, in the remaining part of the paper, using Sony as a product and at the same time a company I will outline the key characteristic of the target audience, the communication strategies used with the impact of its marketing strategies. 1.1 Sony and the Four Ps I have chosen Sony as my institution under case study. Focusing on Sony is based on a number of important advantages. Sony is a global leader in the electronic industry, it activities have been benefited in almost all the continents. "The influence of words over men is astounding." -- Napoleon. As the whole world gears for peace, marketers and other business people talk in terms of war. We see battle words everywhere in business: Japan bashing, corporate raiders, hostile takeovers, cola wars. Marketing is war (Duncan 2001). With the advent of events, ordinary business executive fancy themselves as warriors. Aggressively attacking weak companies, and defending market shares. Positioning products in people's minds and making them attractive to market segments requires careful formulation of the marketing mix. Getting the right blend of the product, promotion price and distribution is essential to put the carefully carried out analysis into operation. The aim is to portray an image for the product or service that will match with how one wants the product to be visualized in people's mine (Keller 2001, Duncan 2001) Table 1:A summary of what constitute each of the Ps of the 4Ps Product Tangible products Psychological attributes Quality Services Benefits and features Packaging Styling Image Branding Customer service After care Guarantees Image Pricing Selling price Price positioning Distributor margins

Wednesday, November 20, 2019

Rights of the Gay Persons in the US Essay Example | Topics and Well Written Essays - 500 words

Rights of the Gay Persons in the US - Essay Example The ways in which rights of gay persons are handled in the US vary from state to state begging the question of whether these people deserve a constitutional right on their choices when it comes to sexual orientation.In Mississippi State, for instance, Governor Phil Bryant signed into law the Mississippi Religious Freedom Restoration Act. Those in support of the bill were of the opinion that it assured unrestrained practice of religion for every citizen devoid of interference by the government. On the other hand opponents of the law had a major worry informed by the opinion that it was bound to allow state-sponsored discrimination against individuals because of their gay or lesbian identities.   The bill was fiercely protested by a supporter of rights for the gay across the state. Founder of the Mississippi Gulf Lesbian and Gay Community Centre express his worry that the law was likely to render him extremely vulnerable to being treated unfairly. White said, â€Å"It made me physic ally ill the past few days realizing what they’re trying to do† and for that reason, he even considered moving out of Mississippi.New Mexico State is one of those states where the rights of gay persons are respected and discrimination of any kind is illegal. In the case Elane photography v Willock for instance, the court found Elane photography guilty for discriminating against the couple on the grounds of their sexual orientation. In the ruling, the court said, â€Å"When Elane Photography refused to photograph a same-sex commitment ceremony, it violated the NMHRA in the same way as if it had refused to photograph a wedding between people of different races.† The ruling was upheld by the Supreme Court and wide reference made to the earlier ruling by Supreme Court on in the case of U.S v Windsor in which the part of the Defence Marriage Act defining marriage as a union between only a man and a woman was struck down.

Sunday, November 17, 2019

Performance Appraisal and Its Negative Feedback Essay Example for Free

Performance Appraisal and Its Negative Feedback Essay A performance appraisal system had been established in that firm several years ago. The management with the help of consultants, conducted several innovative experiments and introduced many improvements in their existing system. The company believes that the system of performance appraisal is a strong tool and if it is wrongly rated, the results may mar . It printed on the format , a flowchart with full details mentioning dates and months for execution. At first ,it would go to the appraisee who would write down, if any, all his non-routine and excellent achievements in the self-appraisal column. Then the rather, his immediate boss ,would put his remarks on this and would rate the appraise by ticking ‘outstanding, good,fair and unsatisfactory’ on the columns of quality of output, job knowledge, decision-making, communication skills, human relations, planning and organizing, creativity and initiative, leadership, time management etc. The reviewer would thoroughly review column by column and would give his opinion. Before it was sent to the top management for better transparency, the signature of the appraisee was obtained. This system was in vogue and the management took pride in this modified system, which resulted in retention of employees. The blank form was given to SD Misra ,Manager (HR),a very sincere and a highly dedicated employee, who had achieved ‘outstanding’ rank for the last six years, for writing in the self-appraisal column. He did certain critical jobs during the year and wrote three. One, the industry suffered a scarcity of water during summer, which affected their industrial canteen also. Misra who was in-charge of the canteen, went to the small dam from where they receive water. He found the pipeline supplying water to the industry’s main pump during night time everyday. One night, he went along with his assistant and observed to his surprise that the employee of the dam has closed the valve of their pipeline and had opened another valve for supply of water to another company. They caught that person and stopped this malpractise and continued to visit that place during nights for more than a week. The problem of scarcity of water was solved with this initiative. Two, there was an accident just outside the factory’s gate where one of the employees was killed by a speeding lorry. It was about 2:15 p. m. when Misra received this sad news. He rushed to the spot and identified the employee. The doctor of their first-aid was brought who declared the employee dead. He took the responsibility of breaking this news to his family staying at a village at a distance of 12 kms. He met the police, who had already reached the accident spot, and ccompletely involved himself in the whole job of police formalities, post-mortem of the body. Due to some politician’s interference, the family members refused to accept the body till the management promised a job for one of the family members of the deceased. Misra made successful negotiations with the family, which gave up its agitation and accepted the body for the cremation. He received two appreciation letters from MD for these two successful achievements. Three, once Misra arranged a meeting for finalizing a three-day in-house training programme at one of their group companies,73 kms away. He was to go three along with his three colleagues. The driver was told to make jeep ready. Next morning, there were to start by 7 a. m. and all four were present. The driver phoned saying that his daughter was sick and he could not come to duty. Misra was firm in his resolve that â€Å"Our programme goes on as usual and there shall be no postponement. Misra said that he is going to drive the jeep and said †One employee cannot disturb any of our scheduled programmes†. He drove the jeep to and fro and finished the job successfully. Having written these three achievements in the self appraisal column,he handed them over to his immediate boss, KM Singh, Sr. Manager(HR),in a confidential envelope. KM Singh, who is known to be a procrastinator and lethargic, kept pending all appraisal forms till last day. Further, he had three enquiry reports for study and comments. Out of these, one was a case of suspension pending enquiry. He had kept pending all these reports and appraisals, which had now become urgent. His boss was pressurizing him to complete this jobs immediately. KM Singh took up the suspending pending enquiry case first . It took more than a day. He then began rating nine appraisals and completed the job without any concern for the consequences. The form, with comments of the rater and the reviewer, came back to Misra for his signature. He was shocked and reacted very sharply. It was an ‘unsatisfactory’ appraisal which he had seen for the first time. The cool and gentle Misra lost all his patience. He now began thinking. KM Singh wanted to promote his junior, Srivastav, and had deliberately spoiled his appraisal.

Friday, November 15, 2019

Book Reviewwho fights who cares :: Essays Papers

Book Reviewwho fights who cares The book was based on a wide range of contributions, written and verbal, and has been edited together by Alex de Waal. He does not represent any of the views of any individual or government. The book â€Å"Who Fights Who Cares† is a very interesting book. The focus of the book is mainly towards the continent of Africa. Just about every thing that has to do with blacks in Africa will in some way effect African Americans. The book is broken up in to little sections in each chapter. The book talks about the sixteen countries in central Africa. The book breaks down everything that is corrupt in Africa that has to do with blacks. The first main section in the book talks about why is there war in Africa. There has been many wars in Africa sense the 1970’s. In the 90’s alone there was something like twelve wars in Africa. Many of the wars had been going on for years about the same thing. In Africa they also have wars called the â€Å"war next door† meaning that an ongoing conflict in going on during the war. This is what happens in the first part of the book. The next main section in the book talks about Improvements in military interventions. The people in Africa are saying that they need the unity of command for an effective intervention. They are also saying that if the military in each country were stronger then civilians would not die. The book also says â€Å"interventions troops should have public relation officers and humanitarian sections in each part of Africa†. A non- neutral humanitarian assistance is the conclusion to the book. Many

Tuesday, November 12, 2019

A research paper Essay

A research paper needs to have references written by scholars on the subject matter in order be taken as an esteemed paper worthy to be used also as reference by students and researchers alike in their quest for knowledge. Hence, we find it hard to conceive a situation wherein a researcher is able to make a paper without the support of references and literature on the topic the researcher chooses. If a research is resourceful, there are other ways to find and get the necessary information and data to finish a particular research paper. Current literature is not the best reference alone. In fact, in lieu to this, interviewing certain individuals or groups of people is a good alternative. One gets first-hand information from persons knowledgeable on the particular topic of his/her study. These persons who are sources of information could steer your way also to other sources of data which are not found in libraries and current literature. They may give you age-old documents, things which might be of value to your research. Another alternative to derive data is to for the researcher to make or put up his/her own experiments. The information from the experiment could contribute new knowledge to a particular field of study. One gains information also from conversing with other researchers, scholars, and instructors. Still another alternative is to do on-site research wherein one visits the place of inquiry and gather samples therein. One can distribute questionnaires also to gather information. The possibilities and modes of gathering data are limitless. One has to be determined to find these alternative ways of doing research. In doing so, a researcher adds much needed knowledge to the world in order for humanity to progress further.

Sunday, November 10, 2019

My Personal Ethics and What They Mean to Me Essay

Everyone has their own personal ethics, for me this means being honest to my self in everything I do. I use my personal ethics to help in making choices that affect every aspect of my life. Personal ethics for me mean that I choose to be who I am and don’t let others effect the way I think or behave. Ethics are what makes us who we are and how we react to situations. In school it is important to have personal ethics, this helps us to be honest, uphold the academic integrity, and be able to follow the rules that are set for us. When at work, home or while dealing with others your personal ethics come into play. People don’t even realize that they use these every day to make choices that will affect them. I always think before I say something and how it will affect the other person. There are some who do not do this however, and for them their personal ethics are different. I find it hard to understand those who do not have the same kind of personal ethics as myself. I know the reason why others do not think as I do, but it is hard to understand when someone is mean or dishonest and thinks nothing of it. I have always tried to be an honest and caring person. I take care of others and I am responsible for a lot of their personal items. I have to deal with small amounts of their money, cell phones, clothing, and jewelry every day. Without my ethics I would think nothing of taking things that didn’t belong to me. I know that I have had coworkers who have done this and I hate that it happened. They of course are no longer working here. It amazes me that people have bad personal ethics that they can even think about doing something to someone who has been placed in their care. I will as long as I live use my personal ethics to make me a better person to all I come in contact with.

Friday, November 8, 2019

Management in Coca Cola Company

Management in Coca Cola Company Introduction Technology has turned the world into a global village. The world has been turned into a single large market that offers limitless opportunities to various multi-nationals. This limitless opportunity comes with limitless uncertainties in equal measure.Advertising We will write a custom research paper sample on Management in Coca Cola Company specifically for you for only $16.05 $11/page Learn More The global market, large as it is, is as varied as its size. A customer in location A may require a product that is exactly opposite to the requirements of customer at location B. If this particular company operates in both locations, then it must respond to the varying needs in a manner that would leave both the customers satisfied. The current world market has customers who are well informed. They know exactly what to expect from the products they purchase. This has seen many firms give quality a priority. Firms are assuming market orientation to thei r production. The customers’ needs determine what the firm produces and how it produces it. This brings to focus, the issue of Total Quality Management. Kitazawa and Sarkis (2000) define Total Quality Management as an integrated organizational effort designed to improve quality at every level. This means that quality is not a preserve of any department, but a duty of all the departments in any organization. Coca Cola Company manufactures soft drinks that have many close substitutes in the market. The level of competition in this industry is so stiff that any slight customer dissatisfaction can have devastating effects to the company. This company experienced technological mismatch in its top management operating overseas. The company for a long time preferred to maintain the employees at the top brass. This has seen the company limited to individuals who are less technologically advanced. With the changes brought about by technology, this company had to restructure its manage ment to reflect on these changes. It is in so doing that it could successfully achieve the specifications of Total Quality Management. Analysis of the Organization’s Concern and its Response Coca Cola Company was concerned with their declining sales volume in some of its overseas markets. Research revealed that the root cause of this was the failure of the management to integrate technology into their system.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The research further reported that the reason for this slow response to technology was caused by the fact that those who were to effect the technological changes had limited knowledge about the same. These individual could not withstand the pressures that was being exerted by these changes and therefore preferred to stick to the old ways of doing things. A case in point was that the aging staffs were not able to appreciate the potentials of the social media. They regarded it as a forum where ‘lazy’ youths would go to burn their time as they discuss matters irrelevant to development. This view was highly misplaced. The highest percentage of consumers of this brand’s product is the youth. When on the playing ground, at school, at home or even on tour with friends, this group will always require a drink to ‘keep them away from thirst’. With emergence of social networks like Tweeter, Facebook, Flirk, You Tube and others, this attractive segment can easily be accessed online. Facebook has a staggering 500 million users across the world. You Tube has 400 million users. Tweeter and others make up to another 500 million users (Treadaway, 2010). It therefore becomes very disturbing if a management can fail to realize the potential that such networks offer. With the fact that other competitors like Pepsi are actively using this media, the management had all the reason s to worry. Tom Peters in his Chaos theory argues that global events are chaotic and random and this is directly reflected in the organization systems. This theory suggests that the world is so full of paradox and some unpredictable changes that management must always be prepared to deal with them in a manner that the effect will be positive to the firm. Technology has brought with it many of such changes that management must restructure its systems to match the changes. Social media is one such change. Failure to act to its presence would translate to the loss of the opportunities that comes with it (Treadaway, 2010). The consequence that this failure to act may bring is so great that a company like Coca Cola may not afford. According to this theory, if such a situation is not arrested in time, it will lead to a complete breakdown of the system and that may be the end of that particular firm.Advertising We will write a custom research paper sample on Management in Coca Cola Company specifically for you for only $16.05 $11/page Learn More It is upon this backdrop that Coca Cola was forced to act on its management for it was clear that it was unable to arrest the situation and save the company from the looming danger. The company therefore had to restructure this staff. It recalled some staff members back to its headquarters in Midtown Atlanta, Georgia. In their places, young, innovative and creative individuals who were techno-servy took their places. In other regions, the young individuals were incorporated into the management systems alongside the older generation. The aim was very clear; change the perspective with which the company viewed technology. They had to restructure the company to reflect the new demands of the social media. They did this in line with Henri Fayol’s administrative theory. This theory put focus squarely on the management. He argued that management’s role revolved around planning, coordinating, controlling, commanding and organizing. According to Fayol, organizations must follow the five principles in the normal running of it activities. For this reason therefore, the management must be in a position to forecast in order to plan for what is to be done. The planning stage is the most important of all the stages. The other stages will only be successful if the management was able to focus and come up with appropriate plan to counter some of the changes that come in the external environment. The older generation failed to forecast the potential of the social media and for this reason, failed to plan for it. The top management therefore brought in young individuals who were able to understand the social media as they were part of it. This lot was able to successfully understand the social media and planning was therefore much easier. With proper planning, implementing other aspects of management becomes much easier. This group has done a wonderful job on this front. The compan y entered Facebook in 2008. It created its wall and invited as many friends as possible. From this wall, the company can share with their customers information that is relevant to its operation. Customers are able to comment directly to the firm on their feeling about the brands offering in the market. They are able to inform the management of their expectations, and some of the changes they feel should be done on the products. On the other hand, the company can now reach its clients at a considerably faster rate through Facebook. It can now afford to introduce some of its new products through it and be sure that the message will be received by the target market.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More So interactive is this social media that it allows for a direct communication between the firm and the users. Unlike the mass media, which is a one way fixed mode of message delivering, this media allows the customer to respond to the company’s message, whether to appreciate or to criticize the company’s offering. With this, the company is able to know exactly what a customer in Russian market expects, and how this expectation is different from that of a customer in a sub Saharan market in Africa because the two regions have opposing temperature rates. This has been so successful that the firm was rated the best brand on Facebook, beating other giant brands like Disney. The brand is estimated to reach out to about 30 million customers across the world by using Facebook alone (Treadaway 2010). This network has seen it identify so well with the youth that this group feels part of the brand. The management has successfully introduced itself to this community as a member. With this, its product is seen by this community as their (community’s) product that should be promoted through a continued purchase. This has seen the firm cut on the cost conducting research. The company’s researchers can sit on their computers at company’s headquarters and gather the information they need from the customers on Facebook. They can pose questions to them in structured manner on their Facebook wall. The respondent will post their response on this wall where the researcher can easily access them. This increases the ability of the firm to make a thorough screening of the data and respond to the views posted. In his motion study theory, Gilbreth suggests that a firm is able to increase its efficiency by reducing the rate of motion of its staff. The company applied this theory with the help of Facebook. Its research team did not require moving in the 209 countries across the world where the firm operates. It only needs this staff seated behind a Face book enabled computer to gather and analyze data from various regions in the world. Having experienced success with the Facebook, this group of managers went further to incorporate You Tube into their system. Unlike Facebook, You Tube enabled the firm to use graphics. The company prepared commercials akin to the television commercials and delivered them to customers through You Tube. Its most recent commercial dubbed ‘open happiness’ on You Tube has received a lot of praise from many quarters. The company went a great length to prepare the advert and its features and mode of presentation is a clear indication that the new management clearly understands the requirements of the new social order brought about by changes in technology. The brand has its presence on Tweeter, Flirk and other social Medias. This strategy has seen the firm double its sales. The new management is so sensitive about Total Quality Management that it leaves nothing to chance. They believe in the fa ct that quality starts in the mind. First, the production system must appreciate and maintain quality in all their operations. The final product will automatically bear this and the next move will be to instill this quality in the minds of the consumers (Andrzej, 2007). To achieve TQM in its operations, the firm’s management has realized that every department in the company counts. All the department are related in a way that the firm is turned into a system with a number of co-related wheels. The new management has given a new face to the way the firm view the social media. It is no longer stereotyped as before. The management sees it as an opportunity to expand its borders and reach out to those markets it had not. The system approach theory postulates that a system is a collection of parts unified to accomplish an overall goal. The theory goes ahead to state that if one part of the system is removed, the nature of the system is changed as well. This is the case in Coca Col a. When it restructured its management and incorporated a group of young individuals who were flexible to the changes brought about by technology, it gave a redefinition to the company’s overall method of operation. The brand Coca Cola was recently ranked one of the best brands, valued at 68.3 billion U.S. dollars. Its closest competitor, Pepsi Cola is no longer as serious a threat as it was in early nineties. Literature Review A number of scholars have done research and reported the increasing inability of some companies to adapt to the changes brought about by the dynamics in technology. Garvin (1988) argued that quality should be given an outward in approach. When implementing environmental changes, a firm should first determine the requirements of the environment before it considers making outputs. He says that market is always characterized by unpredictability. The suddenness with which these changes come, calls for the management to be very flexible. If this flexibility lacks in the management, then the firm can easily be edged out of the market. Such was the challenge Coca Cola Company faced. It had to navigate through the new and very sensitive ‘waters’ brought by technology. The world was turned into a single market place. This market is so small that a shopper can easily access it from the comfort of his house. The social media is a change that must be managed if a firm is to realize the benefits that come with it. Zimmerman and Schueler (1996) suggest that customers always rate their levels of satisfaction. When his or her expectations are met and exceeded, such a customer will be thrilled. They will be good ambassadors to the firm. However, for this to be possible, the firm must understand the changes that the market experiences. They propose that customer survey should be conducted among customers in order to know what such customers value. It is only through this that a firm may proclaim to be implementing Total Quality Manage ment standards in its operations (Del et al., 2005) The older generation at Coca Cola failed to understand that the most important market segment had moved to the social media and that they valued this form of communication. Looking down upon the social media would be like failing to realize what they valued. This limits the ability of the firm to succeed in the market. Wayne and Hoyer (2008) appreciate the benefits that the social media has brought to the contemporary world of business. They say that since its inception on fourth of February 2004, Facebook has completely changed the communication sector. With cell phones becoming a necessity among individuals, business units keen on reaching the market cannot neglect this form of communication. The two says that many organizations at first did not think that such social networks had potential to redefine communication in a completely new form. For this reason, they did not incorporate it into their strategic plans. However, such fi rms soon realized that this form of communication brought with it limitless opportunities that could not be ignored. Coca Cola realized this and had to take appropriate and timely actions that could see it tap from this new technology. Kimmel (2007) asserts that fashion changes at an unpredictable rates. According to him, management in any field that is related to fashions and lifestyle must always be ready to manage such changes. It should be on high alert to detect any slight change in the market. This may require it to have in place; structures that will enable it detect such changes so that its actions will be timely. He supports Wayne and Hoyer on the fact that social media has brought with it opportunities that firms should consider tapping from. He articulates that social media is at the heart of lifestyle. With inception of such social networks like You Tube, marketing must be restructured in a way that it responds to this technology. This company realized this and acted app ropriately and this has enabled it remain relevant in the market. Considerations Coca Cola Company considered a number of facts before deciding on how to restructure its operations. The main issue was that the then management could not implement technological demands at the rate that was desirable. The top management was specifically worried of the fact that this group of managers had failed to tap from the opportunity that Facebook and other similar social networks brought with it. This was making this opportunity turn into a threat as other competitors were readjusting their marketing systems to reflect on this. It therefore considered replacing most of its top managements with individuals who were able to act appropriately to the demands of technology. The firm appreciated the importance of experience. Because of this, it retained some top management officials abroad. This was done to ensure that the transition was implemented in a smooth manner, taking into account some of the d esirable traditions of the company. The actions of the company were timely and the result was good. However, the company should have taken into consideration the fact that their brand is consumed across the ages. Most of the commercial that this firm currently produces are directed to the youth. Inasmuch as they are wonderfully put, with captions that would attract everyone’s attention, they are not all inclusive. The aging group cannot identify with these commercials. This market segment makes a substantial percentage of the brand’s total sales. Moreover, this is the segment with money, and therefore are the decision makers on what to purchase. Giving them a blackout in the commercials could have negative impacts to the firm’s total sales. Another segment of the market left out by most of these commercial are the minors. They may not be able to identify with most of the commercials. For instance, the wonderfully structured commercial dubbed ‘open happines s’ pays no attention to the fact that a child may also need to be happy. Carson (2008) says that children below the age of 14 are the major initiators of a family’s purchase. For this reason, these commercials should be designed to capture their attention as well. Conclusion Management has experienced structural changes over the years, from a time when it was viewed as a simple role of directing other factors of production, to the current view of managing systems. These systems are both internally based within the firm, or are found in the external environment. Ability to manage the internal factors is currently not enough for a firm to succeed in the market. Consumers are getting increasingly knowledgeable, and with this knowledge come increased demands. This has seen many management units apply Total Quality Management as a way through which it can manage customers’ demands. There has been an increasing need for this management to incorporate the changes that come with technology. This has seen Coca Cola Company restructure its management in line with the technological demands. This company has successfully entered the social media with the help of its new management unit. Currently, it is ranked one of the highest users of it. The result of this entry is positive. The company can now reach the targeted population much easily. The management is very flexible to technological changes and this has seen it maintain its market lead over competitors like Pepsi Cola. Recommendations Coca Cola Company was able to navigate through the turbulent waters that were brought about by technological changes. Faced with a similar situation, the firm should consider the following options. A firm should always consider having a staff that is well blended in aspects such as age, experience, knowledge and even culture. Despite the importance of experience, management should not sacrifice the other factors in its favor. With the current changes in technology, it is advisable that firms maintain a management staff that is able to respond it (technology). In so doing, it will be in a position to act on the market demands that keep changing. A firm should avoid assumption of new inventions, however weird they may seem to be. The management should have a unit to keenly monitor such technological changes and advice the top management as appropriately as possible. If it is worth involvement, this unit should be in a position to advice the management on how best it should approach it. The action that Coca Cola took was good enough and the researcher would recommend most of it if a firm were faced with a similar situation. Their beautiful summer commercials on You Tube, the conspicuous presence on Facebook and Tweeter are all wonderful. However, one aspect that the researcher feels should be changed is the overemphasis on youths. Inasmuch as they form the most attractive market segment, other segments should not be disregarded. They should ther efore consider producing television commercials, which are all inclusive. References Andrzej, A Buchaman, A. (2007). Organizational behavior. London: Prentice Hall International. Carson, A. (2008). Organizational theory: A libertarian perspective. Washington, DC: BookSurge. Del, I., Best, J. Coney, K. (2005). Consumer behavior. New York, NY: Tata McGraw Hill. Garvin, D. (1988). Managing quality. New York, NY: Free Press. Kimmel, R. (2007). Evians caswell brand week: Fill with care promotes lifestyle. Well Being, 48(30), 48. Treadaway, C. (2010). Facebook marketing: An hour a day. Indianapolis, Indiana: Wiley Publishers Inc. Wayne, D. Hoyer, M. (2008). Consumer behavior. South Western: Cangage Learning. Zimmerman, R. Schueler. (1996). Designing customer surveys that work. Retrieved from https://www.qualitydigest.com/oct96/surveys.html

Tuesday, November 5, 2019

List of Academic Geography Journals

List of Academic Geography Journals What follows is a listing of important academic journals devoted to geography. You should be able to find most in large academic (university) libraries at universities that include geography departments.   General U.S. Annals of the Association of American GeographersFocusGeographical ReviewJournal of GeographyLandscapeNational Geographic ResearchNational Geographic MagazineProfessional Geographer General International AreaAustralian GeographerAustralian Geographical StudiesCanadian GeographerCanadian GeographicGeoforumGeographicalGeographyGeographical Journal of RGSGeoJournalInstitute of British Geographers. TransactionsNew Zealand GeographerNew Zealand Journal of Geography Human Geography Economic GeographyEnvironment and Planning D: Society and SpaceGeografiska Annaler. Series B. Human GeographyJournal of Cultural GeographyJournal of Historical GeographyPolitical GeographyProgress in Human GeographyUrban Geography Human Geography Related Annals of Tourism ResearchAsian and Pacific Migration JournalDemographyEconomic Development and Cultural ChangeEkisticsHuman EcologyJournal of Regional ScienceJournal of the American Institute of PlannersLand EconomicsLandscape and Urban PlanningNationalities PapersPopulation and Development ReviewInternational Journal of Population GeographyInternational Migration ReviewPlanningRegional Science and Urban EconomicsRegional StudiesSocial Science and Medicine D: Medical GeographyUrban Affairs QuarterlyUrban AnthropologyUrban Studies Physical Geography Atmosphere-OceanBoundary-Layer MeteorologyBulletin of the American Meteorological SocietyEarth Surface Processes and LandformsGeografiska Annaler. Series A. Physical GeographyJournal of the Atmospheric SciencesJournal of BiogeographyJournal of ClimateJournal of Climate and Applied MeteorologyJournal of HydrologyMeteorology and Atmospheric PhysicsMeteorological MagazineMonthly Weather ReviewPhysical GeographyProgress in Physical GeographyQuarterly Journal of the Royal Meteorological SocietyTheoretical and Applied ClimatologyWeatherWeatherwiseWorld Meteorology Organization BulletinZeitschrift fur GeomorphologieZeitschrift fur Meteorologie Physical Geography Related Advances in HydroscienceBiological ConservationBulletin of the Geological Society of AmericaCanadian Journal of the Earth SciencesCatenaEarth ScienceEarth Science ReviewsThe EcologistEcologyEnvironmentEnvironmental EthicsEnvironmental PollutionInternational Journal of Environmental StudiesJournal of GlaciologyJournal of Sedimentary PetrologyMazingiraQuarternary ResearchWater Resources BulletinWater Resources ResearchJournal of Soil and Water ConservationJournal of the Soil Science Society of AmericaRestoration EcologyWild Earth Other - Technique/Approach AntipodeApplied GeographyCartographic JournalCartographicaCartographyCartography and Geographic Information SystemsGeographical AnalysisGeoworldImago MundiITC JournalPhotogrammetric Engineering and Remote SensingWorld Cartography Region-Based Annals of Arid ZonesArcticArctic and Alpine ResearchAustralian Meteorology MagazineChina GeographerGeographica PolanicaPolar RecordPost-Soviet Geography

Sunday, November 3, 2019

Critical Interpretation of Contemporary American History Essay

Critical Interpretation of Contemporary American History - Essay Example In the book The Sorrows of Empire Johnson claims that increasing militarization of society and global political power of the USA limits ideas of democracy and liberty established by the US Constitution. The same ideas are expressed by Sundhaussen (1998) and Welch (2004) who state that militarization of society bring the American nation more 'sorrows and grievances' then security and peace. Among them are internal cleavage, economic stress, and external pressure. The means of military power is often identical to the means of assuming power in the first place. Following Sundhaussen (1998): "The military is by its very nature a potential threat to democracy, but in well-established democracies civilian supremacy has generally been maintained, though there are dangers of excessive military influence" (329). According to Johnson (2004), since 2001 the USA government has increased military spending and increased its military presence abroad. Furthermore, just as the original conspiracy to seize power had civilian adherents, the coup that presages a return to civilian rule is instigated by an alliance of military and civilian elements. Johnson compares modern American Empire with the Roman Empire which had a great influence on the western world and its historical development. For instance, "Bush and his administration have worked zealously to expand the powers of the presidency at the expense of the other branches of government" (23). The development of military empire is a part of the American history which goes back to the 1950s-1960s. In stark contrast to the Carter Administration, the Reagan Administration has been remarkably consistent in its foreign policy agenda and its attempts to follow through on campaign pledges. It has sponsored the country's largest ever military buildup. It has generated the highest level of tension in U.S. Soviet relations since the 1962 missile crisis, resulting, for several years, in a hiatus in communication at virtually all levels on virtually all issues (Aylett and DeMarco 98-99). It has reinforced the various intelligence agencies, expanding both surveillance and paramilitary capabilities, reinstating the practice of surveillance of U.S. citizens at home and abroad, treating any agency of government and any private organization or profession as legitimate "cover," and introducing new measures to protect secrecy and punish whistleblowers the Reagan Administration has escalated U.S. military involvement in Central American conflicts continuously, mindless of overwhelming popular opposition to its policies at home and in allied countries of Europe and Latin America; mindless of multiple opportunities for negotiation and compromise; and mindless, finally, of the certainty of ignominious failure (Aylett and DeMarco 101). While it is clear that security interests have always loomed large in the shaping of U.S. policy, it is less clear how such interests are defined and limited. The concept of security is eminently elastic. Johnson (2004) underlines that "the paradoxical effect of this grand strategy is that it may prove more radically disruptive of world order than anything the terrorists of September 11, 2001 could have hoped to achieve on their

Friday, November 1, 2019

Global Sexual Politics Essay Example | Topics and Well Written Essays - 1000 words

Global Sexual Politics - Essay Example The present research has identified that globalization of sexuality simply refers to the changes witnessed by the world populations in the wake of tremendous alterations in all fields of life, leading towards the amalgamation of the sexual patterns adopted by various cultures and civilizations. In other terms, globalization of sexuality mirrors the acceptance of the sexual behavior and activities associated with the occidental cultures, which were considered to be sexual taboo and perversion in the oriental societies of the world. Consequently, identical with the globalization of corporate, economic, political, scientific and literary activities, sexuality has also experienced globalization partly due to the universality of sexuality. It is, therefore, globalization of sexuality is viewed to be one of the most noticeable features attributed to the contemporary era political, cultural and social life of the individuals belonging to different parts and regions of the world at large. Co nsequently, the homosexuals, once used to be looked down upon, had obtained profound liberty of getting involved into sexual activities without having any fears of persecutions at the hands of the dogmatists, moralists and other like-minded groups and communities, which used to condemn homosexuality by declaring it to be strictly contradictory to the religious values and moral principles. On the one side, the homosexual orientation is mistakenly stated to be against the prevailing social norms and cultural values; and on the other side, the torch-bearers of sexual freedom have determined the norms to be adopted by the individuals while observing the same activities.

Wednesday, October 30, 2019

Tactics to reconstruct the completed buildings due to shifting of Case Study

Tactics to reconstruct the completed buildings due to shifting of project layout by the government agency - Case Study Example As the 5 individual buildings were privately owned and the external road works was under the auspices of the government, it means that the real situation at hand had to do with an amicable private-public sector engagement. A major climax of the private-public sector engagement came about when the client who is on the government side issued notice to the contractor to re-establish the settings of the all the 5 buildings to ensure that they do not conflict with the external road. It is important to note that construction had also started for all the buildings. Once the notice was received by the contractor to re-establish the settings of the road, he engaged with the owner and informed him about the demolition, a situation that merited claim for additional time and cost for the project. As a person tasked with the responsibility of Senior Contracts Administrator, I had a role of reporting to contractors Project Manager. This means that my role was very crucial in ensuring a successful engagements and negotiations between the owner and the contractor. The private-public sector engagement widened the stakeholder base of the project, giving rise to both external and internal stakeholders. Externally, representations from the GRA, beneficiaries of the external road, financiers and third party quality control administrators on the project were all stakeholders. Internally, the project owner, people living in the community, contractor, all employees under the cont ractor, including project manager, and other internal auditors and inspectors were part of the project’s stakeholders. Given the nature of the stakeholders, the stakeholder theory which sees the true ownership of a project as belonging to all people who may be directly or indirectly affected by the project applied. As part of the principles of construction and

Monday, October 28, 2019

University Gambling Essay Example for Free

University Gambling Essay The American psychiatric association considers gambling as a form of an impulse control disorder with the patient having an uncontrollable urge to bet in the hope of making additional money. Gambling is becoming a very common practice as most states rush to legalize gambling as a form of an economic venture. There are a number of benefits to be accrued through gambling but as most scholars have alluded, there are immense social and economic costs involved. The history of gambling dates back to eternity and the holy books of Christians and Jews contain evidence of gambling. Islam has come out outstandingly as one of the religion that has categorically prohibited gambling. Most of the scholarly materials present have paid attention to the effects of gambling neglecting the causes. Few however have been able to hypothesize on the causes often alluding to biological and social causes. Dopamine has been implicated as one of the possible biochemical possible for gambling. According to Rosner Hermes (109), scientists have â€Å"found that the use of some forms of dopamine causes compulsive gambling even when this compulsion did not exist prior to the use of dopamine. † Others have also pointed out that a sudden change in the way the brain functions may cause behavioral and attitude change leading to addictive habits such as gambling. Another lead cause of gambling as with other forms of addictions such as alcohol and drugs is peer influence. Friends and work colleagues may influence an individual to engage in gambling leading to the development of a compulsive urge to gamble. Where research on the causes of gambling is still ongoing to establish whether there is a genetic predisposition to the habit, immense studies on the effects exist with most research pointing to the negative side of gambling. There has been a flurry of opinions in regard it whether indeed gambling leads to economic benefits or not. There are a number of economic benefits to be realized especially in places where casinos are localized. Casinos for example offer ample employment opportunities to the community and also act as important recreation facilities. A look at Las Vegas indicates it is home to thousands of workers. Additionally, extra revenue is racked from tourism as some gambling centers are attractive sites for tourists. More income is generated from the influx of visitors who consume local products. Most analysts agree that this is the furthest that the benefits of gambling extend as the other side of the coin is laden with adverse economic effects both to the individual and to the society at large. Gambling has been identified as the lead cause of bankruptcy. The existing research on the issue indicates that â€Å"about 10% of bankruptcy fillings are linked to gambling losses. † (Webber). While a large number of people engage in gambling, a smaller portion of this that engage in problem gambling ends up in debts led by the belief that the more they spend the higher their chances of winning. It is this indebt-ness that might in the end exceed the annual income that will lead to bankruptcy. Though there is still a raging controversy on whether there is a causal link between the two, tentative conclusions have affirmed the link. The available statistics indicate that bankruptcy for example in the United States has been on the increase, what remains interesting is the fact that such bankruptcy has been on the rise in tandem with the increase in the number of state sanctioned gambling centers. Though there are no available statistics to affirm the claims, available data by most organizations has pointed to this. The lack of adequate national figures to reach the rightful conclusion has been blamed on the reluctance by the victims to reveal the cause of their bankruptcy. Compulsive gambling has been lumped together with drugs and excessive alcohol as a social evil. It is an apparent fact that individuals can be addicted to gambling at chronic levels. Just like addiction to drugs results to mental problems, excessive gambling addiction can lead to psychiatric disorders. This hence leads to additional costs to the society. The government spends a huge amount of money on rehabilitation programs for addicts and similar programs have been unrolled for compulsive gamblers. Tentative studies have also seen a causal relationship between compulsive gambling and alcohol and drug abuse. Most gamblers after reaching the desperation phase result to deceit and fraud to finance their endeavors. This may result to underperformance at work and consequently loss of jobs. This is the time they crumble into the hopeless phase and resort to drugs and alcohol as a way of escaping the reality and numb the existing pain. (Grant et al 1) Another problem that has been linked to gambling is suicide. This is an issue that has attracted studies of late. These studies have been keen to unearth the increase in the number of suicides brought forth by the increase on the number of legalized casinos. These suicides are spread between visitors and people residing in cities which are popular for gambling. One of the cities that have attracted a flurry of attention is Las Vegas which has a record of over four times compared to the cities with no gambling ventures. As has been observed before, gambling occurs in various stages and it is at the desperation phase that a compulsive gambler begins to exhibit anti social behaviors to erase the memories of the constant losses. This leads to excessive alcohol use and drug abuse. This makes the gambler more prone to suicidal behaviors. Studies on the causal relationships between gambling and suicide also found out that suicide is not only limited to the gamblers but also to â€Å"spouses of gamblers or children of gamblers who visit gaming settings in the company of a gambling relative. † (Phillips, Welty Smith) Others who might be caught in the suicidal web are relatives and residences living in gaming settings but who might be involved in gambling. With the rise in the number of legalized gambling centers, the issue of whether there is a causal relationship between crime and gambling has attracted the interest of research. Most, though tentatively, have alluded to the fact that gambling contributes significantly to the rise in crime levels. It is important to observe here that crime is caused by huge amount of factors that might be present in the gambling cities. These may range from increased population, high rates if unemployment, availability of guns and the existing gun laws. It is hence difficult to isolate these factors as having a contributive effect on the level of crime. However, the conclusion reached by most studies has indicted that gaming cities have higher incidences of crime. A look at the small population that engage in compulsive gambling indicate that most had a history of either civil or criminal offenses. Due to the indebtness that come with gambling, most are likely to be engaged in theft, fraud, and drugs using casinos as avenues of money laundering. (Grinols 1) The negative effects of gambling more often than not spills over from the gambler to those that are close to him. Spouses and children are the first to be caught in the crunch. As has been observed, gambling is likely to lead to alcoholism, crime, drug addiction and at a chronic stage, suicide. Whereas most gamblers start betting low using their salaries, savings and finally their family assets, they are in great debt and cannot afford to cater for their family obligations. They also tend to acquire a short temper and may result to violence when queried by their relatives about their gambling habits. A significant number of marriages have been brought to an end by one of the spouse being a compulsive gambler. Children hence may not thrive well in such an environment and may face financial hardships and drop out if schools. Gambling also passes off huge losses to the society due to increase in crime, increased alcohol and drugs abuse as well as the effects of broken up families. Whereas studies on the causes of gambling are still being carried out, it is apparent that there is unanimity that it results to more social and economic losses than benefits. Gambling has been found to lead to indebtness, bankruptcy and most likely to suicide. Though it has a number if economic benefits such as extra revenue and employment opportunities, the social ills associated with the practice have led to its criticism. Works Cited Stanley Rosner, Patricia Hermes. The Self-sabotage Cycle: Why We Repeat Behaviors That Create Hardships and Ruin Relationships. Greenwood Publishing Group, 2006, 109 Alexander L. Edgar, Ellen L. Triebold, Gambling On Dischargeability. Retrieved on February 28, 2009 from http://www. usdoj. gov/ust/eo/public_affairs/articles/docs/gambling. htm Jon E. Grant, Matt G. Kushner. , and Suck Won Kim. Pathological Gambling and Alcohol Use Disorder, 109. Retrieved on February 28, 2009 from http://pubs. niaaa. nih. gov/publications/arh26-2/143-150. pdf. Christian Marfels. Gambling and Suicide: Evidence from the Las Vegas Market. Gaming Law Review. February 1, 2001, 5(1): 33-41. Earl L. Grinols. Casino gambling causes crime. University of Illinois. Institute of Government and Public Affairs Policy Forum. Volume 13, Number 2, 2000,1 Retrieved on February 28, 2009 from http://netnebraska.org/television/news/ne_connects/gambling/CasinosCrime. pdf. David P. Phillips, Ward Welty, Marisa Smith. Suicide Life-Threatening` Behavior. Elevated Suicide Levels Associated with Legalized Gambling. University of California at San Diego. December 15, 1997. Retrieved on February 28, 2009 from http://www. responsiblegamblingcouncil. us/articles/Elevated_suicide_levels_associated_with_legalized_gambling. pdf. David Webber. Riverboat Gambling in Missouri: A Risk that should NOT have been Taken. May 1, 2002. Retrieved on February 28, 2009 from http://web. missouri. edu/~webberd/ganbling. memo